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Archive for the ‘facebook’ tag

Facebook marketing.

by Franz

We just finished a Facebook application for a consumer brand, a fun little ditty to promote a new product launch. We’re partnering with RockYou to buy sign-ups, which works great. For a fixed rate, we know we get someone adding the application. In my eyes, this obliterates pay-per-impression or even pay-per-click advertising. It’s pay-per-action at its best (and it’s very affordable).

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May 1st, 2008 at 9:48 pm

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