Concrete The Studio

concrete5 - Content management is a human right.

Archive for the ‘Client Work’ Category

blog ui.

by Franz

had yet another client meeting today where someone wanted “a corporate blog,” yet when asked “list 100 topics right now” question had little to offer.

the best solution to this in my eyes is a centralized blogging interface for all employees & associates, with tag/category based cross referencing and featured embeds throughout the rest of the site for depth of content and SEO purposes.

May 6th, 2008 at 10:25 pm

0 comments

Posted in Client Work

Tagged with

Facebook marketing.

by Franz

We just finished a Facebook application for a consumer brand, a fun little ditty to promote a new product launch. We’re partnering with RockYou to buy sign-ups, which works great. For a fixed rate, we know we get someone adding the application. In my eyes, this obliterates pay-per-impression or even pay-per-click advertising. It’s pay-per-action at its best (and it’s very affordable).

Read the rest of this entry »

May 1st, 2008 at 9:48 pm

0 comments